Data protection declaration according to the DSGVO

I. Name and address of the person responsible
The person responsible within the meaning of the Basic Data Protection Regulation and other national data protection laws of the member states as well as other provisions of data protection law is the:

SVP Deutschland AG
Vangerowstr. 18
69115 Heidelberg
Deutschland
Phone: +49-6221-914000
E-mail: Service(at)svp.de
Website: www.svp.de

II. Name and address of the Data Protection Officer
Ralf Weiss, SVP Deutschland AG
Vangerowstr. 18
69115 Heidelberg
Deutschland
Phone: +49-6221-914000
E-mail: datenschutz(at)svp.de

III. General information on data processing

1. Scope of the processing of personal data
We process the personal data of our users only to the extent necessary to provide a functioning website as well as our content and services. The processing of personal data of our users takes place regularly only with the consent of the user. An exception applies in those cases in which it is not possible to obtain prior consent for actual reasons and the processing of the data is allowed by legal regulations.

2. Legal basis for the processing of personal data
Insofar as we obtain the consent of the data subject for processing personal data, Art. 6 Para. 1 lit. a EU General Data Protection Regulation (GDPR) serves as the legal basis.

Art. 6 para. 1 lit. b GDPR serves as the legal basis for the processing of personal data required for the performance of a contract to which the data subject is a party. This also applies to processing operations that are necessary for the implementation of pre-contractual measures.

Insofar as the processing of personal data is necessary to fulfil a legal obligation to which our company is subject, Art. 6 para. 1 lit. c GDPR serves as the legal basis.

Art. 6 para. 1 lit. d GDPR serves as a legal basis in the event that vital interests of the data subject or another natural person necessitate the processing of personal data.

If the processing is necessary to s protect a legitimate interest of our company or a third party and if the interests, fundamental rights and fundamental freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 para. 1 lit. f GDPR serves as the legal basis for the processing.

3. Data deletion and storage duration
The personal data of the person concerned will be deleted or blocked as soon as the purpose of storage no longer applies. In addition, the data may be stored if the European or national legislator has provided for this in Union regulations, laws or other provisions to which the person responsible is subject. The data shall also be blocked or deleted if a storage period prescribed by the aforementioned standards expires, unless it is necessary for further storage of the data for the conclusion or performance of a contract.

IV. Provision of the website and creation of log files

1. Description and scope of data processing
Each time you access our website, our system automatically collects data and information from the computer system of the accessing computer.
The following data is collected:

(1) Information about the browser type and the version used
(2) The user’s operating system
(3) The used device of the user (e.g. mobile, tablet, PC)
(4) The User’s Internet Service Provider
(5) Anonymized IP addresses
(6) Date and time of access
(7) Websites from which the User’s system accesses our Website

The data is also stored in the log files of our system. This does not affect the user’s IP address or other data that enables the data to be assigned to a user. These data are not stored together with other personal data of the user.

2. Legal basis for data processing
The legal basis for the temporary storage of data is Art. 6 para. 1 lit. f GDPR.

3. Purpose of data processing
The temporary storage of the IP address by the system is necessary to enable delivery of the website to the user’s computer. For this purpose, the user’s IP address must remain stored for the duration of the session, but is anonymised. These purposes also include our legitimate interest in data processing pursuant to Art. 6 para. 1 lit. f GDPR.

4. Duration of storage
The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. In the case of the collection of data to provide the website, this is the case when the session in question has ended.

5. Possibility of objection and removal
The collection of data for the provision of the website and the storage of data in log files is mandatory for the operation of the website. Consequently, there is no possibility for the user to object.

V. Use of cookies

a) Description and scope of data processing
Our website uses cookies. Cookies are text files that are stored in the Internet browser or by the Internet browser on the user’s computer system. When a user visits a website, a cookie can be stored on the user’s operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again.
We use cookies to make our website more user-friendly. Some elements of our website require that the calling browser can be identified even after a page change.

The following data is stored and transmitted in the cookies:
(1) Language settings
(2) Log-in information

We also use cookies on our website, which enable us to analyse the surfing behaviour of our users.
In this way, the following data can be transmitted:
(1) Frequency of page views
(2) Use of website functions
(3) Re-visiting the website
(4) Visit history on the website (entry and exit page)
(5) Regional origin of website visitors

The user data collected in this way is pseudonymised by technical precautions. It is therefore no longer possible to assign the data to the calling user. The data are not stored together with other personal data of the user.
When calling up our website, users are informed by an information banner about the use of cookies for analysis purposes and referred to this data protection declaration.

b) Legal basis for data processing
The legal basis for the processing of personal data using technically necessary cookies is Art. 6 para. 1 lit. f GDPR.
The legal basis for the processing of personal data using cookies for analysis purposes is Art. 6 para. 1 lit. a GDPR if the user has given his consent.

c) Purpose of data processing
The analysis cookies are used for the purpose of improving the quality of our website and its content. The analysis cookies tell us how the website is used and enable us to constantly optimise our services.

d) Duration of storage, possibility of objection and removal
Cookies are stored on the user’s computer and transmitted to our site by the user. Therefore, you as a user have full control over the use of cookies. You can deactivate or restrict the transmission of cookies by changing the settings in your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it is possible that all functions of the website can no longer be used to their full extent.

VI. Newsletter

1. Description and scope of data processing
You can subscribe to a free newsletter on our website. When you register for the newsletter, the data from the input mask will be transmitted to us.
(1) Salutation
(2) First name (voluntary) and surname
(3) Company
(4) E-mail address

Your consent will be obtained for the processing of your data during the registration process and reference will be made to this data protection declaration.
No data will be passed on to third parties in connection with data processing for the dispatch of newsletters. The data will be used exclusively for the dispatch of the newsletter.

2. Legal basis for data processing
The legal basis for the processing of data by the user after registration for the newsletter is Art. 6 para. 1 lit. a GDPR if the user has given his consent.
The legal basis for the dispatch of the newsletter as a result of the sale of goods or services is § 7 para. 3 UWG.

3. Purpose of data processing
The collection of the user’s e-mail address serves to deliver the newsletter.
The collection of other personal data as part of the registration process serves to prevent misuse of the services or the e-mail address used.

4. Duration of storage
The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. The user’s e-mail address will therefore be stored as long as the newsletter subscription is active.
The other personal data collected during the registration process will generally be deleted after a period of seven days.

5. Possibility of objection and removal
The subscription of the newsletter can be cancelled by the affected user at any time. For this purpose there is a corresponding link in every newsletter.

VII. Registration

1. Description and scope of data processing
On our website, we offer users the opportunity to register to participate in the SVP Market Intelligence conference by providing personal data. The data is entered into an input mask and transmitted to us and stored. The data will not be passed on to third parties. The following data is collected as part of the registration process:
(1) Name of the participant
(2) Enterprises of the participant
(3) User number for SVP customers
(4) Address data or billing address
(5) E-mail address of the participant
(6) Voluntary details are telephone number and department

The following data will also be stored at the time of registration:
(1) The IP address of the user
(2) Date and time of registration

As part of the registration process, the user’s consent to the processing of this data is obtained.

2. Legal basis for data processing
The legal basis for the processing of the data is Art. 6 para. 1 lit. a GDPR if the user has given his consent.

3. Purpose of data processing
The registration serves to conclude the registration for the SVP symposium Market Intelligence with the user or to carry out pre-contractual measures for the symposium.

4. Duration of storage
The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected.
This is the case when the meeting has taken place. However, it may also be necessary to store personal data of the contractual partner after the end of the conference in order to fulfil contractual or legal obligations.

5. Possibility of opposition and removal
As a user you have the possibility to cancel the registration at any time. You can change the data stored about you at any time.
If the data are necessary for the fulfillment of a contract or for the execution of pre-contractual measures, an early deletion of the data is only possible, as far as contractual or legal obligations do not stand in the way of a deletion.

VIII. Contact form and e-mail contact

1. Description and scope of data processing
A contact form is available on our website, which can be used for electronic contact. If a user makes use of this possibility, the data entered in the input mask will be transmitted to us and stored. These data are:
(1) Name
(2) Company
(3) Telephone number
(4) E-mail address

At the time the message is sent, the following data will also be stored:
(1) The IP address of the user
(2) Date and time of registration

Your consent will be obtained for the processing of the data as part of the sending process and reference will be made to this data protection declaration.

Alternatively, you can contact us via the e-mail address provided. In this case the personal data of the user transmitted with the e-mail will be stored.
The data will not be passed on to third parties in this context. The data will be used exclusively for the processing of the conversation.

2. Legal basis for data processing
The legal basis for the processing of the data is Art. 6 para. 1 lit. a GDPR if the user has given his consent.
The legal basis for the processing of data transmitted in the course of sending an e-mail is Art. 6 para. 1 lit. f GDPR. If the purpose of the e-mail contact is to conclude a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR.

3 Purpose of data processing
The processing of the personal data from the input mask serves us exclusively for the processing of the establishment of contact. If you contact us by e-mail, this is also the necessary legitimate interest in the processing of the data.
The other personal data processed during the sending process serve to prevent misuse of the contact form and to ensure the security of our information technology systems.

4. Duration of storage
The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. For the personal data from the input mask of the contact form and those sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation is terminated when it can be inferred from the circumstances that the relevant facts have been conclusively clarified.
The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.

5. Possibility of objection and removalt
The user has the possibility to revoke his consent to the processing of personal data at any time. If the user contacts us by e-mail, he can object to the storage of his personal data at any time. In such a case, the conversation cannot be continued.
The revocation of the consent is possible by notification by mail or telephone to the data protection officer of our company.
All personal data stored in the course of contacting us will be deleted in this case.

IX. Rights of the person concerned

If personal data is processed by you, you are the data subject within the meaning of the GDPR and you are entitled to the following rights vis-à-vis the person responsible:

1. Right to information
You can request confirmation from the person responsible as to whether personal data relating to you will be processed by us.
In the event of such processing, you may request the following information from the data controller:
(1) the purposes for which the personal data will be processed;
(2) the categories of personal data processed;
(3) the recipients or categories of recipients to whom the personal data relating to you has been or will be disclosed;
(4) the planned duration of the retention of the personal data relating to you or, if it is not possible to provide specific information in this regard, criteria for determining the retention period;
(5) the existence of a right to rectify or delete personal data concerning you, a right to limit the processing by the controller or a right to object to such processing;
(6) the existence of a right of appeal to a supervisory authority;
(7) all available information on the origin of the data, if the personal data are not collected from the data subject;
(8) the existence of automated decision-making including profiling in accordance with Art. 22 (1) and (4) GDPR and – at least in these cases – meaningful information on the logic involved and the scope and intended effects of such processing on the data subject.

You have the right to request information as to whether the personal data concerning you will be transferred to a third country or to an international organisation. In this context, you may request to be informed of the appropriate guarantees pursuant to Art. 46 GDPR in connection with the transfer.

2. Right to rectification
You have the right to have your personal data corrected and/or completed by the data controller if the personal data processed concerning you is inaccurate or incomplete. The data controller must carry out the rectification immediately.

3. The right to limit the processing
Under the following conditions, you may request that the processing of your personal data be restricted:
(1) if you dispute the accuracy of the personal data concerning you for a period of time which allows the controller to verify the accuracy of the personal data;
(2) the processing is unlawful and you refuse to erase the personal data and instead request that the use of the personal data be restricted;
(3) the controller no longer needs the personal data for the purposes of the processing, but you need them for the assertion, exercise or defence of legal claims, or
(4) if you have objected to the processing pursuant to Art. 21 para. 1 GDPR and it has not yet been established whether the legitimate reasons of the data controller outweigh your reasons.
If the processing of personal data concerning you has been restricted, such data – apart from their storage – may only be processed with your consent or for the assertion, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of an important public interest of the Union or a Member State.
If the processing restriction has been limited in accordance with the above conditions, you will be informed by the controller before the restriction is lifted.

4. Right to deletion
a) Duty to delete
You may request the data controller to delete the personal data concerning you immediately and the data controller is obliged to delete this data immediately if one of the following reasons applies:
(1)Personal data relating to you shall no longer be necessary for the purposes for which they were collected or otherwise processed.
(2) You revoke your consent on which the processing pursuant to Art. 6 para. 1 lit. a or Art. 9 para. 2 lit. a GDPR was based and there is no other legal basis for the processing.
(3) You object to the processing pursuant to Art. 21 para. 1 GDPR and there are no overriding legitimate reasons for the processing or you object to the processing pursuant to Art. 21 para. 2 GDPR.
(4) The personal data concerning you have been processed unlawfully.
(5) The deletion of your personal data is necessary to fulfil a legal obligation under Union law or the law of the Member States to which the controller is subject.
(6) The personal data relating to you have been collected in relation to information society services offered pursuant to Article 8(1) GDPR.

b) Information to third parties
If the person responsible has made the personal data concerning you public and is obliged to delete them in accordance with Art. 17 (1) GDPR, he shall take appropriate measures, including technical measures, taking into account the available technology and the implementation costs, to inform the persons responsible for data processing who process the personal data that you, as the person concerned, have requested them to delete all links to this personal data or copies or replications of this personal data.

b) Exceptions
The right to deletion does not exist if the processing is necessary.
(1) the exercise of freedom of expression and information;
(2) to fulfil a legal obligation which processing is subject to under the law of the Union or of the Member States to which the controller is subject or to perform a task carried out in the public interest or in the exercise of official authority vested in the controller;
(3) for reasons of public interest in the field of public health pursuant to Art. 9 para. 2 lit. h and i as well as Art. 9 para. 3 GDPR;
(4) for archive purposes in the public interest, scientific or historical research purposes or for statistical purposes in accordance with Art. 89 para. 1 GDPR, insofar as the law referred to under a) is likely to make it impossible or seriously impair the attainment of the objectives of such processing, or
(5) to assert, exercise or defend legal claims.

5. Right to information
If you have exercised your right to rectify, cancel or limit the processing of your personal data against the controller, the latter is obliged to notify all recipients to whom the personal data concerning you have been disclosed of such rectification, cancellation or limitation, unless this proves impossible or involves a disproportionate effort.
You have the right to be informed of such recipients by the data controller.

6. Right to data transfer
You have the right to receive the personal data concerning you that you have provided to the responsible person in a structured, common and machine-readable format. In addition, you have the right to communicate these data to another data controller without being hindered by the controller to whom the personal data was provided, provided that
(1) the processing is based on a consent pursuant to Art. 6 para. 1 lit. a GDPR or Art. 9 para. 2 lit. a GDPR or on a contract pursuant to Art. 6 para. 1 lit. b GDPR and
(2) the processing is carried out by automated means.

In exercising this right, you also have the right to request that the personal data concerning you be transferred directly from one responsible person to another responsible person, insofar as this is technically feasible. Freedoms and rights of other persons must not be affected by this.
The right to data transfer does not apply to the processing of personal data necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

7. Right of objection
You have the right, for reasons arising from your particular situation, to object at any time to the processing of your personal data on the basis of Art. 6 para. 1 lit. e or f GDPR; this also applies to profiling based on these provisions.
The person responsible will no longer process the personal data concerning you unless he can prove compelling grounds for processing worthy of protection which outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.
If the personal data concerning you are processed for the purpose of direct marketing, you have the right to object at any time to the processing of the personal data concerning you for the purpose of such advertising; this also applies to profiling insofar as it is connected with such direct marketing.
If you object to processing for direct marketing purposes, the personal data concerning you will no longer be processed for such purposes.
You have the possibility to exercise your right of objection through automated procedures using technical specifications in connection with the use of Information Society services, notwithstanding Directive 2002/58/EC.

8. Right to revoke the declaration of consent under data protection law
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of your consent does not affect the legality of the processing carried out on the basis of your consent until you revoke it.

9. Automated decision in individual cases including profiling
You have the right not to be subject to any decision based solely on automated processing, including profiling, that has any legal effect on you or similarly significantly affects you. This does not apply if the decision
(1) is necessary for the conclusion or performance of a contract between you and the person responsible,
(2) is authorised by legislation of the Union or of the Member States to which the person responsible is subject and contains appropriate measures to safeguard your rights and freedoms and your legitimate interests; or
(3) with your express consent.

However, these decisions may not be based on special categories of personal data pursuant to Art. 9 para. 1 GDPR unless Art. 9 para. 2 lit. a or g GDPR applies and appropriate measures have been taken to protect the rights and freedoms as well as your legitimate interests.
With regard to the cases referred to in (1) and (3), the person responsible shall take appropriate measures to protect the rights and freedoms as well as your legitimate interests, including at least the right to obtain the intervention of a person on the part of the person responsible, to state his own position and to challenge the decision.

10. Right of appeal to a supervisory authority
Without prejudice to any other administrative or judicial remedy, you shall have the right to complain to a supervisory authority, in particular in the Member State of your residence, place of work or place of presumed infringement, if you consider that the processing of your personal data is in breach of the GDPR.
The supervisory authority with which the complaint was lodged shall inform the complainant of the status and outcome of the complaint, including the possibility of a judicial remedy under Article 78 GDPR.

X. Google Analytics

This website uses the web analytics tool “Google Analytics”, a service provided by Google Ireland Limited. The purpose of this use is to “tailor” this website to meet your needs by weighing up your interests. Web analysis also enables us to detect and correct errors on the website, e.g. due to incorrect links. Google Analytics uses so-called “cookies”. These are text files which are stored on your computer and which enable an analysis of your use of the website. So-called “client IDs” are used, which serve to create pseudonymous usage profiles that jointly record the use of the Internet pages by desktop computers and mobile end devices by a user.
The information generated by the cookie about your use of this website will generally be transmitted to and stored by Google on servers in the United States. However, since we have activated IP anonymisation on this website and have concluded a corresponding contract with Google, your IP address will be shortened by Google in advance within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there.
Google in the USA is certified according to the so-called “Privacy Shield” (list entry). Google guarantees an adequate level of data protection.
You can prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available at the following link (http://tools.google.com/dlpage/gaoptout?hl=en).
Alternatively, especially on mobile devices, you can prevent Google Analytics from capturing data by clicking the following link. An opt-out cookie will then be set to prevent your data from being collected in the future when you visit this website: Disable Google Analytics.
For more information about the Google Analytics Terms of Use and privacy notices .

XI. Google Webfonts

We use so-called Google Web Fonts on our Internet pages. In the process, Google loads fonts from servers that serve to improve the design of the website. The data processing takes place on the basis of a weighing of interests, whereby our interest consists in an appealing organization of the Internet side.
The relevant fonts are loaded by Google servers, which are usually located in the USA. The appropriate level of data protection is guaranteed by Google (list entry “Privacy Shield”).

XII. Social Media

1. Facebook

Our website contains a link from SVP Deutschland AG to the website operated by Facebook, 1601 South California Avenue, Palo Alto, CA 94304, USA. Facebook is a social network. SVP Deutschland AG operates the following page on Facebook under the link provided there: SVP.Deutschland.
If you click on this link, the SVP Deutschland AG page will open on Facebook. In this case, the Facebook button establishes a direct connection between your Internet browser and Facebook’s servers. In this way, Facebook is informed that your IP address has been used to visit our website. If you are logged in to Facebook, you can use the “Share” button to link the corresponding content on our website to your profile on Facebook. It is then possible for Facebook to assign your visit to our website to your Facebook account. We, as the provider of our website, are not informed by Facebook about the content of the transferred data or data usage. You can obtain further information by clicking on the following link.
Facebook is committed to the principles of the EU-US Privacy Shield.
In the event that you are a member of Facebook but do not want Facebook to receive information about you through our website and link it to your member information, you must log out of Facebook before visiting our website.
SVP Deutschland AG also processes your data. It does not collect any data about your Facebook account itself. However, the data you enter on Facebook, in particular your user name and the content published under your account, is processed by us to the extent that we may comment on or respond to your posts or compose posts from us that refer to your account. In this way, the data that you freely publish and disseminate on Facebook is included in our service and made accessible to other users.

2. Twitter

SVP Deutschland AG uses the technical platform and services of Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103 U.S.A. for the short message service offered here. The Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland is responsible for the data processing of persons living outside the United States.
We would like to point out that you use the Twitter short message service offered here and its functions under your own responsibility. This applies in particular to the use of the interactive functions (e.g. sharing, rating).
Information about which data is processed by Twitter and for which purposes can be found in Twitter’s privacy policy.
Twitter Inc. is committed to the principles of the EU-US Privacy Shield. SVP Deutschland AG has no influence on the type and scope of the data processed by Twitter, the type of processing and use or the transfer of this data to third parties.

3. XING

Our website contains a link from SVP Deutschland AG to the Xing website. When you access this website, your browser establishes a short-term connection to servers of XING SE (“XING”), which provide the “XING Share Button” functions (in particular the calculation/display of the meter value). XING does not store any personal data about you when you access this website. In particular, XING does not store any IP addresses. Nor does XING evaluate your usage behavior through the use of cookies in connection with the “XING Share” button. You can access the latest data protection information on the “XING Share Button” and additional information on this website.

4. LinkedIn

Our website uses features of the LinkedIn network. The provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Each time you visit one of our pages that contains LinkedIn features, you will be connected to LinkedIn servers. LinkedIn will be notified that you have visited our web pages with your IP address. If you click the LinkedIn “Recommend” button and are logged into your LinkedIn account, LinkedIn will be able to associate your visit to our site with you and your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by LinkedIn. Further information can be found in LinkedIn’s privacy policy. LinkedIN is committed to the principles of the EU-US Privacy Shield.