B2B industries

Our industry focus

SVP focuses primarily on B2B markets, i.e. industrial market research. For clients, this means: Each market intelligence expert is specialized in certain core industries and has many years of experience in their field. An understanding of the industries, knowledge of the wording and current trend topics are important prerequisites for producing well-founded market analyses.

New topics are emerging faster and faster in every industry – usually across industries as well. Knowledge that was valid yesterday is a thing of the past today. This is precisely where market intelligence and industry experience come in. In which industry-specific sources and databases can the required data be found? Which market expert is the right contact for expert interviews to verify data or supplement analyses? Understanding B2B industries is an important basis to answer these questions.

Mobility & Transport

  • Drive technologies
  • Automotive software
  • Autonomous driving
  • Logistics
  • Infrastructure
  • Fuel card and fleet management
  • E-mobility

Mechanical & Electrical Engineering

  • Pumps & compressors
  • Packaging machines
  • AVG & AMR
  • Machining centres
  • Encapsulation/enclosure technology
  • Drives/motors

Chemical Industry

  • Raw materials
  • Specialty chemicals
  • Green chemistry
  • (Bio)polymer applications
  • Circular economy
  • Adhesives and coatings
  • Hydrogen
  • Battery technology

Healthcare & Medical Technology

  • Green packaging
  • Digital (animal) health
  • Natural and dermocosmetics
  • Disinfectants
  • Medical robotics
  • Biotechnology
  • Healthcare IT
  • Electronic health record

Information Technology

  • ERP Solutions
  • Manufacturing execution systems (MES)
  • Digital factory
  • Data centre and colocation market
  • Mobile security
  • Cyber security
  • IoT

Construction & Energy

  • HVAC technologies
  • Modular construction
  • Solid/prefabricated house market
  • Real estate industry
  • Energy storage and energy management systems
  • Smart metering
  • CO2 economy (CCUS)

Our Market Intelligence Experts

Yvonne Jacoby

Head of Market Intelligence
Construction & Energy

Anja Fürbach

Market Intelligence Senior Expert
Healthcare & Medical Technology

Josef Berkowitz

Market Intelligence Tool Expert
Information Technology

Norman Pirngruber

Market Intelligence Senior Expert
Mobility & Transport
Information Technology

Thip Pruckner

Market Intelligence Expert
Healthcare & Medical Technology

Silke Hänisch

Market Intelligence Senior Expert
Mechanical & Electrical Engineering
Mobility & Transport

Dr. Ronald Hinz

Market Intelligence Senior Expert
Chemical Industry

Norman Ziegler

Market Intelligence Junior Expert
Mechanical & Electrical Engineering
Mobility & Transport

Vadim Orlovskij

Market Intelligence Expert
Construction & Energy
Mobility & Transport

Dr. Volkhard Francke

Market Intelligence Senior Expert
Chemical Industry

Doris Höflich

Market Intelligence Senior Expert
Construction & Energy

Pia Trinkl

Market Intelligence Assistant

Insights on innovations & industries

Circular economy in the health sector

The health sector is responsible for a significant share of the German raw material consumption. Its contribution to the sustainable use of natural resources or resource conservation must, therefore, not be underestimated. However, the linear economic model, or the “take, make, waste” approach has been firmly established in the healthcare sector – made visible in […]

Circular economy

To kick off our series of articles on the sustainable transformation of the chemical industry, we first turned our attention to biobased raw materials, biogas plants and biorefineries, and then to the hydrogen economy. These are innovative areas that are currently undergoing major development. Next, we focus on the circular economy. Here we look at […]

Impact of hydrogen development on mechanical engineering

In June 2020, the German government adopted the National Hydrogen Strategy. With the help of green hydrogen, the energy transition should be driving forward and, in particular, energy-intensive industries become climate-neutral with its use. Germany is joining a large number of similarly politically driven economic development strategies around the world. In Western Europe alone, hydrogen […]