About us
From Information Research to Market Intelligence
SVP Deutschland AG is a family-owned company with a long-standing tradition. Our roots go back to the French information service SVP, whose name stands for “s’il vous plaît” (French for “please”). In 1980, ONLINE Gesellschaft für Informationsvermittlung mbH was founded in Heidelberg, joining the international SVP network in 1987. Since 1999, we have operated under the name SVP Deutschland AG.
What began as traditional information services has evolved over the decades into comprehensive Market Intelligence solutions. Today, we are an established provider of market and competitive intelligence in Germany, helping companies gain a deeper understanding of markets, identify opportunities, and make informed business decisions. We combine decades of experience with modern research methods, AI-powered technologies, and a global network of partners.
The SVP Team
At SVP, we work closely with our clients and see ourselves not just as an external information provider, but as a long-term partner for Market Intelligence. Many of our experts have been with SVP for over 15 years and have in-depth knowledge of B2B and industrial markets.
For international projects, we complement our expertise with an established network of partners spanning more than 40 countries. This enables us to support our clients flexibly and promptly, from comprehensive market and competitive analyses to short-term ad hoc research. Throughout every project, we draw on our extensive experience and provide an independent, external perspective.
Our Market Intelligence Expertise
Market information only becomes valuable when it is put into the right context. Industry and project experience help assess the reliability of sources, evaluate conflicting information, and make realistic assumptions in market models. This is particularly important in market and market potential analyses: it is not only the overall size of a market that matters, but also which part of that market is actually relevant and accessible to a company. By combining data, proven methodologies, and industry expertise, we provide a sound basis for market, growth, and investment decisions – even in complex B2B markets.
Our extensive industry and project experience enables us to understand market structures and dynamics and to assess market potential realistically. We combine industry expertise with proven Market Intelligence methods, international sources, databases, expert interviews, and AI-supported research.

Desk Research
- Methodological expertise
- Use of market models
- Knowledge of sources
- Access to databases
- Experience
- Validity check

Expert interviews
- Recruitment
- Question guide
- Qualitative interviews
- Partner network

AI-supported MI tools
- Automation software
- MI/CI-Platform
- Use of various AI tools for deep research, data analysis, automation, and related applications
- Setup and implementation of monitoring agents for customers