Our services
SVP market intelligence
For more than 35 years, SVP has specialised in analysing markets. Our know-how enables us to provide you with comprehensive support, whether you need an all-encompassing market analysis or selective ad hoc research. You are not sure whether we can support you with market intelligence or another service? Just get in touch with us. We will clarify this together.
Our services for you!
Market analysis
The SVP market analysis combines the systematic evaluation of available market data with insights from expert interviews. For niche and blue-ocean markets, we create potential analyses and forecasts based on market models. The results provide a solid foundation for strategic business decisions.
Our 35 years of B2B industry expertise and an international network form the foundation of this approach.
Topics such as:
- How big is the potential market and how is it developing?
- Who are the key players and how are they positioned?
- What new fields of application are there for your products?
- What are the customer requirements?
- What regulations and barriers to market entry are there?
Company analysis
The foundation of a solid company profile is the research of relevant data from databases and online sources. We create tailored company analyses that are precisely aligned with your needs.
The profile includes a management summary with key facts, as well as in-depth analyses of relevant topics. Upon request, we provide regular updates or automatically monitor changes and news using MI software.
Topics such as:
- Key financial figures and company news
- M&A activities and new patents
- Product developments & strategies
- SWOT analyses
Market monitoring global
SVP’s market monitoring uses the i2d software solution, eliminating the need to manually sift through newsletters and websites. You receive regular, automated, and customized reports that provide a clear overview of your markets, trends, innovations, competitors, and economic topics — without the need to check multiple sources yourself.
With SVP, you fully benefit from the i2d solution without having to invest in purchasing, installing, or managing your own MI software.
Topics such as:
- What changes are occurring in the market or in association with the competitors?
- What impact do political or economic events have on market developments?
- What new products, technologies, start-ups or innovations are emerging?
Market consulting
Political and economic changes impact both existing and future markets. To make informed decisions, clear market and potential analyses are crucial. We advise you on selecting relevant market topics, develop analyses and monitoring systems, and help you translate the insights gained into concrete, future-proof actions.
In collaboration with our market intelligence experts, you can ensure that the analysis results are translated into concrete, targeted actions.
Topics such as:
- Which new application areas and industries hold potential for your business?
- Ensure continuous market monitoring to stay on top of market developments.
- How should a market analysis be designed to deliver precise answers to your specific business questions?
Market Intelligence training
SVP’s MI training is offered on-site in Heidelberg with a maximum of six participants. The focus is on introducing your employees to market intelligence methodologies and databases.
To implement market intelligence in a company structurally requires an intelligent organizational structure, well-thought-out processes and the empowerment of employees. Our market intelligence experts advise you on how to implement it in your company.
Topics such as:
- Training in market intelligence methodology and databases
- Development of market intelligence in the company
- Set-up or introduction to the i2d platform from Comintelli
Ad hoc research
Ad hoc topics often arise in daily operations and may not be addressed internally due to limited capacity or lack of expertise. Leverage the expertise of our market intelligence experts for time-sensitive tasks.
Companies and consultancies can strategically utilize the capacity and know-how of experienced SVP experts in various B2B industries for their ad hoc topics.
Topics such as:
- Company profiles, market and location analyses
- Technology trends & initial assessments (e.g., batteries, hydrogen, CCUS)
- Expert interviews for data checks
- Identification of companies & partners for M&A, procurement, or sales
- Research on sustainability, regulations, and competitors
We use valid sources to create up-to-date and reliable market analyses so that you can make well-founded decisions.
Desk research
We are specialists in secondary B2B market research (Desk Research) and are familiar with the essential sources and databases. It is our daily business to evaluate data and information from more than 100 international databases. For our research we use company databases, press databases, start-up databases, industry-specific databases, market report databases and many more. Due to our expertise in desk research or secondary market research, we know immediately where to find which data and how important reliable figures are.
Expert interviews
We verify and supplement the results from desk research or identify customer requirements in expert interviews. In this way, we obtain well-founded information, especially on market sizes, competitors, trends and innovations. We always select the interview partners from industry, associations or research on a topic-specific basis. By means of qualitative expert interviews, we gain individual, up-to-date insights.
Market models
We use our industry expertise and knowledge of macroeconomic data to create valid market models based on a top-down/bottom-up approach or market forecasts. Our MI experts have the understanding to evaluate data, to recognize correlations and to assess macroeconomic and political influencing factors. We provide you with added value when forecasts are missing, data on markets comes from unreliable sources or is outdated.
