Market analyses
The basis for your strategic decisions
Markets are changing faster than ever – with a dynamic that never existed before. As a result, constant monitoring of the markets is becoming increasingly important and up-to-date data is essential. Unforeseen events additionally accelerate this development, e.g. a pandemic, political disputes, scarcity of resources and new technological developments. Market studies as a basis for entering new markets is therefore a “must”.
Challenges
Challenges also harbor opportunities if companies adapt to new requirements and thus secure their future. It is important that companies react quickly to changes and adapt their strategies.
The entrance of new competitors, the substitution of redundant technologies, or signs of market saturation can be risks for a company’s success. Companies are then faced with the task of making strategic decisions on the basis of market analyses. Our market intelligence experts deliver market reports tailored to your needs, with valid figures and comprehensible market models. The optimal basis for your decision-making as an opportunity for the future.
The right analysis for you?
high-level market analysis
Your need: You’re planning to identify new application areas or country markets?
A high-level market analysis starts with identifying the target market, relevant trends, competitors, and customer needs to gain a fundamental understanding of the market structure.
Based on the results of the high-level market analysis, you can decide which application areas or country markets are most relevant for your business.
Deep-Dive Market Analysis
Your need: You want to be well-prepared when entering a new application area or country market?
In a deep-dive analysis, key figures such as market size, growth potential, distribution structures, and market entry barriers are thoroughly analyzed.
Based on the deep-dive market analysis, you can strategically assess the opportunities and risks of entering a new market.
Nice to know
A market analysis is the systematic evaluation of market data. It serves as the basis for strategic decisions on entering new markets or for gaining new market shares. A market study includes, for example, aspects such as market size and market potential, trends, competitive landscape and new technological developments that will trigger market changes in the future.
A market analysis systematically evaluates market data and provides the foundation for strategic decisions, such as entering new markets or increasing market share. It examines factors like market size, trends, competitive landscape, and technological developments that shape future market changes.
In light of raw material shortages, supply chain disruptions, rising energy costs, and skilled labor gaps, companies need to understand the underlying causes of these challenges. SVP supports projects on these topics, assessing impacts on industries like chemicals or automotive and evaluating both short-term effects and long-term developments.
SVP supports companies with in-depth market and competitive analyses across key industries, including mobility & transportation, mechanical & electrical engineering, the chemical industry, healthcare & medical technology, information technology, as well as construction & energy.
In these sectors, we provide analyses of market potential, trends, competitive landscapes, and technological developments. This enables companies to better assess market changes, identify opportunities, and adjust their strategies accordingly.
Market Intelligence tools help automate and streamline data research and processing, especially for recurring tasks like monitoring, trend scouting, and news tracking. For long-term market and company monitoring, we create dashboards that consolidate all relevant KPIs in a clear, up-to-date format — centrally accessible, both mobile and desktop. AI applications support the automated monitoring of product specifications, technologies, and competitors, simplifying recurring search processes.
Benefits of SVP Market Intelligence
With over 35 years of market intelligence experience and more than 160,000 successfully completed ad hoc research projects, SVP Market Intelligence offers deep industry expertise across more than a dozen sectors. Our thorough understanding of markets and target industries forms the foundation for precise analyses.
As a client, you benefit from more than just documentation of the current market status; you receive concrete, practical recommendations based on in-depth analyses. This enables your company to make informed decisions, identify growth opportunities, and expand competitive advantages. Our customized market studies and tailored research solutions provide you with relevant insights into target industries, trends, and customer needs. You benefit across the board:
