SVP supports international companies as they enter the German, Austrian and Swiss markets. We have tremendous sector-specific expertise when it comes to market or location analyses, as well as identifying clients or business partners in the DACH region. The healthcare sector is arguably subject to more regulations and interest groups than any other. That is why it is so important to investigate regulations and the legal framework in Germany before entering the market. And the same can be said for the market conditions in Germany generally. Who are the key players in the medical device market or what do sales structures look like for OTC products? And that is all to say nothing of the incalculable risk that pharmaceutical manufacturers have to face when bringing products to market because so much revolves around understanding prevailing local factors. In the future, one-fits-all solutions will have to give way to complex constellations. We’re paving the way.

Selected project portfolio

  • Decision-making and purchasing process for large medical devices in the United States and Europe
  • Target group analysis, targeting and patent recruiting for clinical studies
  • Company profile of large clinic associations with a focus on purchasing structures, procurement strategies and equipment in the field of diagnostic imaging
  • Potential analysis for product innovations vs widely available products in the German market
  • Identification and analysis of incidence and prevalence data for rare illnesses
  • Identification and vetting of sales partners, suppliers and contract producers
  • Identification of cooperation partners for blood products in Asia
  • Company profile for potential M&A candidates in Switzerland
  • Market analysis and regulations for aesthetic laser devices in Germany

Heavily regulated markets like the health care market require detailed country-specific knowledge to create a foundation for sound decision making.

Launching new products on a global scale confronts both pharma companies and medical technology manufacturers with the challenge of identifying and understanding processes, influences and stakeholders in different countries in order to foresee how they may change in the future. Market, potential and stakeholder analyses make it possible to divine trends and plan for the future.

We’re here to support you in the DACH region with your business pipeline, including identifying suppliers and target customers. As a partner you can count on, SVP frees up internal resources, adds to your in-house expertise and helps you navigate your sector with tremendous know-how. Because ultimately only when people really understand your situation can they help you achieve optimum results.